We identify top-performing keywords based on traffic, competition, and relevancy.
Crafted to rank for keywords while encouraging installs. Simple, compelling, and brand-aligned.
Drive quality ratings and respond to feedback to build trust and improve rankings.
We design attractive icons, feature-rich screenshots, and engaging promo videos to boost conversion.
Strategically place your app in the right category to attract the right audience.
Get beyond downloads—retain users with personalization, updates, and engagement campaigns.
"Thanks to mTouchlabs, our app ranked in the top 10 for medical appointment booking in just 60 days. Their ASO strategy and attention to detail made a huge difference." — Nivedita R., Product Manager
The technique of optimising mobile apps to appear higher in app store search results is known as ASO (App Store Optimisation). Increasing exposure and encouraging more organic downloads for your app are the two main objectives of ASO.
Some popular ASO tools include:
Yes, you can publish an app for free on the Google Play Store and the Apple App Store. But, there might be costs for specific products and services for registering as a developer.
Consider search volume, competition, and relevancy when selecting keywords for your app store optimisation. To uncover suitable keywords for your app, use tools such as the ASO tools described above, Keyword Tool, or Google Keyword Planner.
Because it makes your app more visible and discoverable in the app stores, app optimisation is crucial. You may increase user traffic and downloads by optimising your app's listing with pertinent keywords, enticing descriptions, and eye-catching images. ASO can also help you enhance the performance of your app overall and gain a deeper understanding of your target audience.